Rick Goossen's blog

Malcolm Gladwell - “Innovation & Limitation" (from the F5 EXPO in Vancouver, Canada)

“We celebrate the benefits, but not the costs, of technology,” said Malcolm Gladwell, at the F5 Expo on April 7th. Gladwell is the author of well-know books such as Outliers and The Tipping Point. His stock in trade is a contrarian viewpoint rooted in connecting facts for a unique analysis. Gladwell addressed three key points of the limitati...

Building Corporate Value through Corporate Social Responsibility

by Dr. Richard (Rick) Goossen, Ph.D.

Non-Profit Organizations and The Balanced Scorecard

by Dr. Richard (Rick) Goossen, Ph.D.

Non-profit organizations (NPOs) are in need of careful strategic planning, even more so than for-profit organizations. NPOs have increasing challenges in terms of raising ongoing support and their value comes from good will directed toward the NPO and its reputation in the community. Yet, NPOs appear to be reactive, rather than proactive.

Universities and Corporate Social Responsibility: A Competitive Advantage?

by Dr. Richard (Rick) Goossen, Ph.D.

CSR and the Balanced Scorecard

by Dr. Richard (Rick) Goossen, Ph.D.

Strategy is, of course, determined by working with the strengths of a company and working around it present weaknesses. An appropriate vehicle for an organization to assess its CSR capabilities is through the Kaplan & Norton Balanced Scorecard System. Since the 1990s, the Balanced Scorecard System has provided a rigorous way to measure perf...

Strengthening Competitive Advantage Through Enhanced Cultural Engagement Capabilities

by Dr. Richard (Rick) Goossen, Ph.D.

Particularly in a “flat world” companies that are culturally nimble will be able to seize opportunities prior to their competitors (Thomas Friedman). The Balanced Scorecard system is a means of identifying cultural capabilities that can factor into the competitive advantage of an organization. A key is to align culture capabilities with the...

CSR as Competitive Advantage

by Dr. Richard (Rick) Goossen, Ph.D.

A key to sustainable competitive advantage is to link CSR to the strengths of the business. Michael Porter and Mark Kramer state in Harvard Business Review that if “corporations were to analyze their prospects for social responsibility using the same frameworks that guide their core business choices, they would discover that CSR can be much m...

Beyond the Option of CSR

by Dr. Richard (Rick) Goossen, Ph.D.

The Economist noted last year that, “Company after company has been shaken into adopting a CSR policy: It is almost unthinkable for a big global corporation to be without one.” (Jan 17, 2008)

Building Cultural Engagement Capabilities – Balanced Scorecard

by Dr. Richard (Rick) Goossen, Ph.D.

Strategy is, of course, determined by working with the strengths of a company and working around it present weaknesses. An organization that has a high level of cultural capabilities will be able to deploy a wider range of strategies to maintain a competitive advantage in the marketplace

Building Cultural Engagement Capabilities – An External Assessment

by Dr. Richard (Rick) Goossen, Ph.D.

With respect to external assessment I will focus on two determinants of organizational culture. One distinct element is the “host culture” in which a company operates; in other words, the culture of the society at large.

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