Recent Thought in Shipping, Transport and Logistics

by Dr. Richard (Rick) Goossen, Ph.D. on August 22, 2009 at 8:00 am
A key to sustainable competitive advantage is to link CSR to the strengths of the business.  Michael Porter and Mark Kramer state in Harvard Business Review that if “corporations were to analyze their  prospects for social responsibility using the same frameworks that guide their core business choices, they would discover that CSR can be much m...
by Dr. Richard (Rick) Goossen, Ph.D. on August 19, 2009 at 8:08 am
The Economist noted last year that, “Company after company has been shaken into adopting a CSR policy:  It is almost unthinkable for a big global corporation to be without one.” (Jan 17, 2008)