Baldy Rakhra

Baldy Rakhra Avantage

Baldy Rakhra

Business Development & Project Management

Based in Vancouver, BC, Canada

Phone: 1-778-241-9911

As a seasoned sales professional, with over 25 years experience in business development and project management, I have developed a wealth of strategic relationships from North & South America as well as South East Asia. I’ve spent the last 15 years with international exposure in software development (SaaS), media & entertainment, animation, visual effects, gaming, and casinos (iGaming and Land Based) and have worked with all aspects of the business from business development to production services as well as managing vendor relationships within companies on a c-level basis.

Having a proven “hunter” mentality, I’ve worked with high level executives of many companies to deliver 100% success on each project. A few key factors in this success comes from my experience in screening potential business deals by analyzing market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities; recommending solutions based on the company’s products and or services.

It’s all about relationships. Everything I have done, be it business development, project management, marketing and managing teams has been about managing the relationships and expectations of those involved in the relationship. These connections have been the key to success, no matter what challenges have been put in front of me.

Professional Skills

Manages relationships and expectations by understanding client needs and listening to what the client wants.

Develops and maintains business relations with large scale companies.

Identifies requirements for new products and services and anticipates a possible and potential system that will lead the market.

Ensures that a company achieves and maintains a competitive edge.

Evaluates and communicates concerns/risks and offeres solutions.

Professional Highlights
  • Works extensively with local and international teams on collaborative projects.
  • Strong cross cultural management skills with a focus on building strategic international partnerships.
  • Sales and client management experience in working with companies such as: EA, Warner Brothers, Microsoft, DreamWorks, Marvel, Zynga, Digital Domain and Nickelodeon.

Avantage’s SLMaaS is specifically designed to help organizations control, manage and maintain software licensing compliance without adding resources or expensive toolsets.​ We have extensive experience helping businesses maximize their IT investments in the following key areas of Software License Management.

  • Licensing Compliance
  • Policies and Governance
  • Vendor Negotiation
  • Audit Defence
  • Licensing Strategy
  • Strategic Sourcing